EU Retail Investment Package

The European Commission proposes a Retail Investment Package to boost retail participation in capital markets. It amends directives like MiFID II and PRIIPs, enhancing transparency and clear marketing communications.

EU Retail Investment Package
EU Trust in Retail Investment

EU Retail Investment Package: Enhanced Transparency and Regulation

Source: Hogan Lovells Keywords Retail Investment Regulation

The European Commission has proposed a comprehensive Retail Investment Package aimed at fortifying trust and boosting retail participation in capital markets. The package seeks to amend multiple sector-specific directives including MiFID II and the Packaged Retail and Insurance-based Investment Products Regulation (PRIIPs, Regulation (EU) No. 1286/2014). Key changes include enhancing transparency in disclosures and marketing communications, encouraging fair and balanced presentations of risks and benefits, and ensuring that marketing communications are clear, fair, and not misleading. A significant change in the package is the introduction of restrictions on inducements to mitigate potential conflicts of interest. Notably, the package also seeks to improve the quality of investment advice and to ensure that investment firms provide services that offer good value for money. While the draft law is still under consultation, these proposed changes signal an optimistic shift towards a more transparent, trustworthy, and investor-friendly European capital market.





The European Commission is charting a new course for retail investment with its ambitious proposal for a comprehensive Retail Investment Package. This innovative initiative, designed to bolster trust and foster increased retail participation in European capital markets, underscores the Commission's commitment to transparency, consumer protection, and effective regulation.

The proposed changes, which target key sector-specific directives such as MiFID II and the PRIIPs Regulation (EU No. 1286/2014), aim to transform the financial landscape for investment firms, including banks, insurance companies, and brokerages. With a spotlight on enhanced transparency in marketing communications and disclosures, the Commission's initiative could empower investors with better information, fostering more judicious and potentially lucrative investment decisions.

A crucial element of the package is the introduction of limitations on inducements, a measure designed to curtail potential conflicts of interest. By dampening the influence of external incentives, the Commission hopes to spur investment firms to act more in line with their clients' interests. This, in turn, could elevate the quality of investment advice, leading to superior investment outcomes and a more resilient financial sector.

The adjustments may necessitate significant shifts in the strategies and business models of investment firms. While this poses short-term challenges, it presents a unique opportunity for these firms to align with a more transparent and investor-friendly capital market, yielding long-term resilience and trustworthiness in the industry.

In this evolving regulatory landscape, financial institutions would be well-advised to actively engage in the consultation process and prepare for these impending changes. Swift adaptation to the new rules, expected to come into effect around 2025-2026, can safeguard their reputation and foster better investor relationships.

The Retail Investment Package signifies the Commission's long-term vision of a capital market populated by knowledgeable and confident retail investors. With the right preparatory actions and strategic adjustments, investment firms can seize this moment to position themselves for success in this vibrant and robust future market. In doing so, they will not only ensure compliance with the evolving regulations but also contribute to the overall goal of a more transparent and trustworthy European capital market.




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The European Commission adopted its Retail Investment Package on 24 May 2023 as part of its 2020 Capital Markets Union Action Plan. The main objective is to strengthen the protection of retail investo…




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